What is a Royal Umbrella

When Thai people see a Royal Umbrella, they immediately think of their King and his family.
This Royal Umbrella is often seen along side and on top of the King’s throne.

The Royal Umbrella symbol represents that our rice is 100% premium quality Thai jasmine rice.

So if you want to serve your family and friends the best grade jasmine rice, you just have to look for the Royal Umbrella symbol.

Characteristics of Royal Umbrella jasmine rice

The following characteristics are the main areas that affect the quality of rice.

Appearance: Should be translucent, Minimum off-colour grains and chalky grains

Length of grain: Each grain should pass our length sorting machine

Smooth: Our rice is polished to achieve a smooth surface. This can prevent the potential problem of mould growth. Polished rice has a glossy appearance and tastes better

Fragrance: We choose only the rice with the best fragrance.

Clean: We use the most advanced Japanese equipment to remove all unwanted materials like stones, metals, strings and soil.

Maturity: Some other rice brands may harvest their crop before it has reach full maturity and therefore may lose some of the nutritional benefits. We take great care to make sure that our rice has reached the right maturity.

Purity: There are hundreds of different varieties of rice and each one has different characteristics. We place great importance to make sure that we provide the best variety of fragrant rice possible.

To assure that your family has the best, we have strict quality control to manage the above characteristics. Full time quality control staff and laboratory staff are used to manage our strict quality policy. We value giving our customers enjoyment from eating our Royal Umbrella fragrant rice. Your appreciation for quality rice is what motivates us to maintain our high standards.